Category Archives: Coaching

EXPIREDS: 3 Keys for ‘Picking’ This ‘Low Hanging Fruit’

(And Why It Doesn’t Have to Be As Hard as Some Folks Make It) By Julie Escobar Expireds have long had a relatively rotten reputation.  Dubbed ‘difficult’, ‘tough nuts’, or ‘stubborn’ by many agents – but for others – they … Continue reading

Posted in 21 Ways to Price Listings Right, Agent Tools, Coaching, Expireds, Free Reports, Listing Lead Generation, Marketing | Leave a comment

Five Ways to Stay Top of Mind in Your Real Estate Market

The Sum of Small Things by Julie Escobar The market is bustling again in a lot of areas and competition is kicking into high gear.  One big secret to success is to stay top-of-mind with your book of business.  And … Continue reading

Posted in Agent Tools, Coaching, Communication, Direct Response Postcards, EDDM, Farming tools, Feature Articles, Listing Lead Generation, Marketing | Leave a comment

EDDM: What Agents Are Sending

The Inside Scoop From the Print Shop By Julie Escobar Well, if I ever want the inside skinny on WHAT agents are doing effectively and WHY, I head straight to the source and connect with my good friend, colleague and … Continue reading

Posted in Agent Tools, Coaching, Communication, EDDM, Every Door Direct, Every Door Direct Mail, Farming tools, Interviews, Neighborhood Specialist | 3 Comments

The Perils of Overpricing…

Listings (Priced Right) Are the Name of the Game by Julie Escobar Building a strong and SALABLE listing inventory is at the heart of every top agent’s success checklist, but we all know that getting them priced RIGHT isn’t always … Continue reading

Posted in 21 Ways to Price Listings Right, Agent Tools, Coaching, Expireds, Feature Articles, Price objectives, Promo Codes | Leave a comment

Send – Call – See…

A Formula For Success by Julie Escobar All right, I’ll admit it:  I’m a planner.  I know, I know.  How BORING – right?  But you know after years of hanging around speakers and trainers and industry experts – I do … Continue reading

Posted in Agent Tools, Coaching, Communication, Inspiration, Lead Incubation, Marketing, Real Estate | Leave a comment