Category Archives: Expireds

Video: How to Market to FSBOs and Expireds

Using Done for You Direct Response Marketing Kits by Julie Escobar We’ve been talking a lot about tapping into Expireds in your market this week so I had our go-to video creator Jim Studebaker put together and easy-breezy, brief video … Continue reading

Posted in Agent Tools, Expireds, Farming tools, FSBOs, Video | Leave a comment

EXPIREDS: 3 Keys for ‘Picking’ This ‘Low Hanging Fruit’

(And Why It Doesn’t Have to Be As Hard as Some Folks Make It) By Julie Escobar Expireds have long had a relatively rotten reputation.  Dubbed ‘difficult’, ‘tough nuts’, or ‘stubborn’ by many agents – but for others – they … Continue reading

Posted in 21 Ways to Price Listings Right, Agent Tools, Coaching, Expireds, Free Reports, Listing Lead Generation, Marketing | Leave a comment

The Perils of Overpricing…

Listings (Priced Right) Are the Name of the Game by Julie Escobar Building a strong and SALABLE listing inventory is at the heart of every top agent’s success checklist, but we all know that getting them priced RIGHT isn’t always … Continue reading

Posted in 21 Ways to Price Listings Right, Agent Tools, Coaching, Expireds, Feature Articles, Price objectives, Promo Codes | Leave a comment

Creating Authority With Expireds

A Smart Seller Strategy for Your Next Listing Appointment By Julie Escobar I’ve always been a big fan of visuals when giving presentations and when your goal is to effectively communicate with your client or customers.  They lend an extra layer of … Continue reading

Posted in Agent Tools, Coaching, Communication, Expireds | Leave a comment

Never Be Satisfied With the Status Quo…

Shake Up Your Thinking & Your Business By Julie Escobar As a sales professional or any business minded entrepreneur really – one of the best pieces of advice I’ve ever heard was by Motivational Speaker Connie Podesta when she said, “NEVER be … Continue reading

Posted in Agent Tools, Coaching, Communication, Expireds, Farming tools, Leadership, Marketing | Leave a comment